LearnBrite Showcase
G-Star Raw Fibre Retail Training Application


Virtual Learning
G-STAR is known for its innovative and cutting edge style in the world of denim. They aim to be the best jeans retailer worldwide known for their exceptional customer service experience. As part of that experience we developed a cutting edge iPad-2 Virtual Learning App that allows retail staff to:
- Use the shop floor experience on the iPad-2
- Browse a catalog of denim products, styles and sizing
- Launch product sales tips while with customers
- View linked pop culture and news items relating to products
- 3D Swipe for viewing Jeans back and front
Product Knowledge
Knowledge is power for retailers. It is hard to sell to a customer if we can’t show how a product meets their needs.
Having an understanding of the products allows a team member to use different techniques and methods to present the product. Strong communication skills give the team member to recognize and adapt their sales presentation to different types of consumers. It’s great to understand how the products are made, the value they provide, how it should and can be worn and what items work well together. This virtual learning application gives the staff knowledge at their finger tips while with the customer. It’s is a great retail tool.
Key Benefits
- iPad-2 Allows the enthusiasm of the team member to move with the customer.
- On-hand product knowledge increases team members confidence.
- Customer objections can be countered with on screen factual information regarding the product.
